What is Right Party Contact?
Right Party Contact (RPC) occurs when you speak with the specific individual you intended to reach. RPC rate is calculated as:
RPC Rate = (Conversations with Intended Person / Total Live Contacts) × 100
High RPC rates are critical for:
- Collections — FDCPA requires contacting the right person
- Sales — Reaching decision-makers, not gatekeepers
- Healthcare — HIPAA-compliant patient contact
- Financial services — Account holder verification
Causes of Wrong-Party Contacts
Number Reassignment
When someone disconnects a phone number, carriers reassign it to new customers. The old owner's information remains in your database, but a different person now has that number.
- ~35 million numbers reassigned annually in the US
- Wireless numbers reassign faster than landlines
- VoIP numbers may reassign within days
Shared Numbers
- Family members sharing phones
- Business lines with multiple users
- Landlines in multi-person households
Data Entry Errors
- Transposed digits
- Wrong area codes
- Incomplete numbers
Detect reassigned numbers. LRN Activation Date shows when numbers changed hands.
Get Free API KeyRPC Improvement Strategies
1. Check LRN Activation Date
LRN Activation Date reveals when a number was last ported or activated. If the activation date is after your last contact with the customer, the number may have been reassigned.
# Detect potential reassignment
last_contact_date = customer.last_contact
activation_date = lookup_result['lrn']['activation_date']
if activation_date > last_contact_date:
# Number likely reassigned - verify before calling
flag_for_verification(customer)
2. Use CNAM Verification
CNAM returns the caller ID name registered with the carrier. Compare against your records:
# Compare CNAM to customer name
cnam_name = lookup_result['cnam']['name'] # "JOHN SMITH"
customer_name = customer.full_name # "John Smith"
if not names_match(cnam_name, customer_name):
# Possible wrong party - flag for verification
flag_potential_wrong_party(customer)
3. Implement Verification Scripts
Train agents to verify identity before discussing sensitive information:
- Confirm full name and address
- Verify last 4 of SSN or account number
- Ask security questions
4. Track Wrong-Party Outcomes
When agents identify wrong-party contacts, update your database:
- Flag the number as potentially reassigned
- Do not call again without verification
- Attempt to obtain updated contact information
Compliance Considerations
FDCPA (Collections)
- Discussing debts with third parties violates the law
- Wrong-party contacts can result in lawsuits
- Documentation of verification attempts is essential
TCPA
- Consent doesn't transfer with reassigned numbers
- One wrong-party call to a reassigned number can be a violation
- Safe harbor requires reasonable procedures
HIPAA (Healthcare)
- Protected health information cannot be disclosed to wrong parties
- Verification is required before discussing patient information
Implementation Checklist
- Add LRN Activation Date to your lookup workflow
- Store last_contact_date in your CRM
- Flag numbers where activation_date > last_contact_date
- Implement CNAM matching for high-risk records
- Train agents on verification procedures
- Track wrong-party outcomes and update records
- Re-validate periodically to catch reassignments